Our friends at Boarderline are doing it big for Go Skateboarding Day this friday in Lethbridge, Alberta! Check out the flyer for more info.

Sponsored by The Hundreds, 10 Deep and HUF.

Syd The Kyd is in Vancouver tonight performing at The Annex with The Crew Love DJs! See you there!

The 10 Deep Summer 2013 lookbook was just posted! Click HERE to take a look at the full lookbook and keep an eye on shops like NRML, Perigny Des Forges, Cloudy Daze, Momentum, At Eaze, New NYC Collection, Livestock, Kahuna, DIPT, Solestop, Complex Victoria and more for the drop.

We’re proud to be a part of the the London Skateboard Co-Op’s summer sessions series. It’s great to see the owners of a shop do what they do all for the love of skateboarding. The London Skateboard Co-Op is a non-profit shop and put all their profits back into the community to keep the skate scene in London, Ontario alive and well.

Big thanks to LSC’s Chris Lake, Jimmy Travis, Pat Cleave, Sean Cavanaugh, Todd Bushey, and Mac Hall for putting this event together.

Sponsored by HUF and Odd Future.

Winners from the 18 and over category.

Winners from the 18 and over category.

Custom Kiwanis board for the winner!

A couple of the owners of the London Skateboard Co-Op chillin.

The Take Five Trading tent!

Chris Lake, one of the owners of the London Skateboard Co-Op.

Take Five Trading brand ambassador and homie, DJ Brace just released a collection of remixes, scratches and originals featuring: AncientAstronauts (ESL Music), Anti-Pop Consortium (Ninja Tune) , Audible Doctor, Action Bronson, Audimatic, Brown Bag AllStars, Chaundon, J57, Kabanjak (ESL Music), Maticulous (Fat Beats), Meyhem Lauren, Paten Locke, The Pharcyde, Roxanne Shante, So Called, Soul Khan and more, FOR FREE! Check it out below:

ROOK teamed up with Dipped in Dollars & Southern Shores to give you their first Summer mixtape! Stream or DL it on Soundcloud below:

Pharrell Williams sits down with Hypebeast to talk about his experience with Billionaire Boys Club in the last 10 years.

Call it coincidence, but it’s interesting that in the same year of both a lunar and solar eclipse — symbols of planetary harmony — a fashion-forward endeavor of iconic producer Pharrell Williams would also be unveiled to the world. Said project turned out to be Billionaire Boys Club (BBC), which since its debut has yielded unprecedented success, a legion of loyal followers, and a career’s worth of influence. More so a confluence of varying interests than a streetwear label, BBC is presently celebrating its first decade. To commemorate the event, we were invited to speak with Pharrell in New York City about his experiences with the iconic label. The above interview finds Pharrell graciously detailing what has influenced him over the years, giving a shout out to Rei Kawakubo and Ralph Lauren alike, his relationship with Burton, and speaking on the future of an already progressive brand. Enjoy the video above.

Just spotted The Hundreds in the latest edition of Sneaker Freaker Magazine.

Just do you. Our shoes don’t have swooshes or stripes. They aren’t backed by millions of dollars in research and development, wear-tested by olympic athletes in state-of-the-art facilities. Famous pros don’t skate in them. Our shoes don’t fetch 500% markups on Ebay. Kids don’t commit violent acts over them. Kanye West does not endorse our shoes. But who cares?

Coming to Canadian stores soon is the limited edition Baby-G and Joyrich collaboartion BG6900JR-4 watch! Keep it locked to our blog and Facebook page for the drop.

Casio Baby-G has struck fashion gold with its newest designer collaboration partner, L.A. street wear brand, Joyrich! Coupling Baby-G’s fierce and fashionable aesthetic with Joyrich’s notoriety as wearable art, this timepiece is poised to send wearers on a “wild ride.”

Pharrell and Robin Thicke making the rounds performing and promoting what’s turning our to be an international hit – Blurred Lines.