DJ Price has become a fixture at some of the world’s hottest night spots, both across the country, where he works regularly on both coasts, as well as across the globe, including a recent gig in Tokyo, Japan. In addition to his successful performing artist career, Price is widely known as the co-owner and co-founder of Reason Clothing.
“Eli Reed and Jamie Story come from different generations, but they have common ground. As skaters, Eli and Jamie are respected for a certain toughness. Their style demonstrates that finesse is nothing without heart, and they bring that same balance to ER and The J. Money Collection, their respective clothing brands. Whether they’re sizing up a gap or laying out graphics, Eli and Jamie both have a sharp eye for detail and a near-flawless execution.
G-Shock and Frank151 continue to highlight individuals rugged & relentless pursuit of excellence. Eli Reed and Jamie Story are showcased in Chapter 46 of the Frank Book and the video below getting into their emergence in the industry and how G-Shock is the watch for this culture.”
Courtesy of Awesome People Hanging Out Together we get a look at Pharrell Williams, Guy-Manuel de Homem-Christo & Thomas Bangalter (Daft Punk) and Kanye West kicking it. Of course Ye’s got his G-Shock on!
Touted as being one of the largest surf competition’s in the world, the 2011 Nike US Open of Surfing hosted in Huntington Beach, California brought together the top surfers from around the world for a week-long beach festival.
G–Shock was a part of the action all week displaying some of the latest releases to the G-Shock collection. Representing the riders for surf, G-Shock brand ambassadors Joel Centenio, Gabe Kling and Erica Hosseini had autograph sessions on the G-shock booth for all the fans. Pro Skater Stevie Williams and Nigel Sylvester, BMX rider and the newest rider to the G-Shock brand ambassadors, were also in attendance signing for loyal fans. Pro Skater Pedro Barros was scheduled to show and sign but due to his overwhelming performance and win he was unable to stop by. We’re excited to report that he took 2nd at the Converse Coastal Carnage.
Airbrush tattoos were a hit on the booth and G-Shock giveaways made a few G-Shock fans’ day! For the past 5 years G-Shock has been the official timekeeper for the US Open of Surf competition, it is both an honor and pleasure to be a part of this historic event year over year.
Incase presents the third and final installment of our Room 205 episode with Yuck, featuring a fantastically chaotic performance of “The Wall“. With tongues planted firmly in cheeks, director Michael Reich and set designer Tamarra Younis turned the space into a “lo-fi CGI” green-screened cube. Thereafter, editor Forrest Borie applied public domain footage of the Berlin Wall. Literal enough? Indeed.
Special thanks goes to Yuck for making this episode of Room 205 possible. Without their deep charms, great tunes, and wonderfully bizarre humor Incase couldn’t have made it happen. Thanks also to director Michael Reich, set designer Tamarra Younis, audio engineer Butchy Fuego, and Yuck video muse Ariela Marin.
The Hundreds New York turned 1 over the weekend and they celebrated the birthday with friends & family. Check out a few shots of the party and if you’re ever in NYC go check out THNY in Soho at 96 Grand.